The Best Beauty Products of 2016
December 13th, 2016
WWD just published a ranking of the best beauty products and tools of 2016. The list includes items in two categories: luxury and mass-market. I share with you the list so you can make your mind about it.
HAIR CARE: The Dyson Supersonic Hair Dryer
Dyson is a U.K.-based company best known for its vacuums, but this year they made a bold move into beauty, launching a $400 futuristic blow dryer in fuchsia. What makes this super expensive hair dryer so special? , the signature engineering. Air temperature is measured 20 times per second to minimize heat damage, while a controlled, high-velocity air flow contributes to speedy drying.
SKIN CARE: SK-II R.N.A. Power Radical New Age Essence
SK-II has been a leader in the mask market, particularly paper masks, the brand is also a leader in premium-priced prestige skin care, one of the category’s most dynamic areas. SK-II targeted this year a key demographic—younger women noticing the first signs of aging—with its R.N.A. regimen. The Essence promises noticeable results in just 10 days….
MAKEUP: La Mer Skincolor de la Mer
On October, La Mer launched Skincolor, a range of 18 shades of foundation, concealer and loose powder, each infused with La Mer’s patented, proprietary Miracle Broth. (How it is possible than in only 2 months these products became the best of the year???..uhmmm)
MASS MAKEUP: Cover Girl Katy Kat Collection
Cover Girl partnered with superstar Katy Perry to launch a line of demi-matte lipsticks and mascaras—complete with bold shades like lavender and cobalt, giving Cover Girl a trend-driven edge up on the competition. The timing couldn’t have been better: The line hit stores when lips and lashes in wild colors were all the rage in prestige distribution and dominated social media feeds.
MASS SKIN CARE: L’Oréal Paris Pure-Clay Mask Collection
L’Oréal Paris’ Pure Clay line, is a range of three masks steeped in exotic clay formulas touting skin detoxing, brightening and purifying benefits.
MASS HAIR CARE: Tresemmé Beauty-Full Volume Reverse System
Beauty-Full Volume Reverse System shampoo and conditioner by Tresemmé, shook the roots of hair care. Targeted to fine hair, the reverse-wash system calls for conditioning first and shampooing second, so as not to weigh hair down. An oversized “one” on the conditioner bottle and “two” on the shampoo signals the correct order to consumers, who seem to be tuning in to the unorthodox idea.
Mass: Neutrogena Light Therapy Acne Mask
Neutrogena launched this year The Light Therapy Acne Mask. Priced at $39.99 for the mask and 30-session activator, this is a new way to treat acne at home. It is said to be the only LED device that simultaneously treats the face with blue and red visible light in just one step.